Eight Mates and a 19 Pint Bender Which Ends in Tattoos

[T]hey’ve spent years now building a brand that’s in complete opposition to cheap lagers, session drinking and crowds of young men boozing in bars. They’ve worked very hard to help Guinness drinkers picture themselves as twinkly-eyed,┬áByronic┬ábar-room intellectuals, sitting quietly with a pint and dreaming of poetry and impossibly lovely redheads running barefoot across the peat. […]